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WhatsApp Business Integration

Manage all WhatsApp Conversations Inside HubSpot

Connect all your WhatsApp Business Accounts to HubSpot and manage real conversations where your customer data already lives.

Official WhatsApp API
7-day free trial
HubSpot

WhatsApp → HubSpot

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Millions of WhatsApp conversations managed monthly

The struggle of disconnected channels

When conversations live outside HubSpot, teams lose context, speed, and visibility.

  • You reply to WhatsApp messages outside the HubSpot Inbox
  • Customer conversations aren't tied to contacts or records
  • Teams lack visibility into ongoing WhatsApp chats
  • Follow-ups depend on memory or manual updates

Connect WhatsApp to HubSpot in minutes

Receive and reply to WhatsApp messages inside HubSpot. One integration. Full sync.

1

Connect your WhatsApp Business Accounts

Link your WhatsApp Business accounts to Octopods

2

Choose your HubSpot Inbox or Help Desk

Select where WhatsApp messages should appear in HubSpot

3

Start replying

Reply to WhatsApp messages directly from the HubSpot Inbox

Connect WhatsApp

1. Connect

Link your WhatsApp Business accounts

Why use Octopods for WhatsApp + HubSpot

Everything WhatsApp teams need inside HubSpot

WhatsApp in the HubSpot Inbox

  • Receive and reply to WhatsApp DMs directly from HubSpot
  • Automatic contact syncing matches WhatsApp numbers to existing HubSpot contacts

Proactive WhatsApp templates

  • Send WhatsApp template messages from HubSpot
  • Octopods opens proactive conversations and syncs them instantly

Multiple accounts, one platform

  • Connect as many WhatsApp Business Accounts as you need
  • No sign-in required - we create your Octopods account automatically
WhatsApp Message
+1 555 123 4567
Open
Hi! I'd like to learn more about your services. Can you help me?
You
Of course! I'd be happy to help. What specific information are you looking for?
Seen 2:15 PM
Contact: John Smith
CS
Synced to HubSpot

How teams use the WhatsApp + HubSpot integration

Everyone works from the same Inbox and the same customer timeline

Working with customer groups? Explore WhatsApp Groups in HubSpot.

Customer Support

Keep WhatsApp conversations tied to the right contacts and tickets, so agents reply faster with full context

Lead Engagement

Track real customer replies and conversations on WhatsApp

Customer Follow-ups

Continue conversations without losing history, and make every follow-up timely and informed

Frequently asked questions

Common questions about the WhatsApp HubSpot Integration

Yes, Octopods helps you connect multiple WhatsApp Business Accounts to one or more HubSpot Inboxes or Help Desks, making it easy to manage all your WhatsApp conversations from a single HubSpot workspace.

Yes, the WhatsApp HubSpot integration automatically syncs all WhatsApp conversations to HubSpot, including messages and media, so every interaction appears directly in your HubSpot Inbox.

When a customer messages you on WhatsApp, Octopods automatically matches the phone number to an existing HubSpot contact or creates a new contact if none exists.

Yes, Octopods lets you send proactive WhatsApp template messages directly from HubSpot. These template messages open WhatsApp conversations and sync instantly to HubSpot for full visibility and tracking.

No, once you install the Octopods integration in HubSpot, your Octopods account is created automatically using your HubSpot email.

Ready to connect WhatsApp to your HubSpot Inbox?

Sync WhatsApp conversations to HubSpot in a few minutes

Available on the HubSpot App Marketplace